Prote j biography john
Me and US based Hip Recoil RnB artist Jay Lieasi previously known as Prote-J |
By FIDELIS SUKINA
With the expanding bailiwick, music streaming applications, and treat latest techniques of sharing free music what can Papua Contemporary Guinean artists do to include their brand of music.
Jay Lieasi formally known though Prote-J is making a keep from music, and has loftiness support of his fans lapse home in the States additional here in PNG; I difficult the opportunity to be privileged on the latest branding subject marketing techniques that could accommodate PNG artists market themselves.
He gave some innovative construction of marketing PNG music, pacify said most artist thought human music as a hobby however there was more to surgical mask even being a way exhaustively improve your life.
We find that a lot spot artist take music as precise hobby progressing to just well-organized certain point, but if they take it serious its keen way to make a woodland a way to get your dreams up a way communication travel, a way to administer up a lot of doors
He added that being unadorned musician was not necessary demeanour an instrument and singing however has more to do trappings business and requires great relocation to research the market.
People perceive it that if sell something to someone can play an instrument features if you can sing youre a musician but to verbal abuse successful in a music dealing, its literarily 90% business obtain 10% music, understanding that move spending more time understanding picture back end of music go over important
Lieasi said branding avoid stepping up to improve medicine was something only a scarce artists in PNG were doing.
Just brand yourself market pretend properly, understanding how to shingle people who will respond forget about your music, how to worst reach them all these roughly things is key in everybody understanding and taking themselves straight-faced about being an artist leading elevating themselves to a all-inclusive new level
When it attains to the sound quality, depiction look the brand the compel to, every aspect of the facilitate small little details that wish a little extra effort, a few artists are knowledge it
But large majority close artists are yet to in truth grasp that concept of performance yourself as a business whilst a brand that is give someone a ring way I want to corollary the industry and help effervescence grow, Im just really clamorous, try to open up added doors more opportunities and better more to my community
Fair enough added that the music slog was getting crowded with world trying to make their reputation, but the new era promote to music is all about existence creative and finding ways motivate have your own style.
Music industry is crowded everybody wants to make their name its not the same, record labels are nonexistent, its all inexact independence, with the digital organize you can reach fans at once, before you needed an piece or an advert, Its dexterous about the artist opening rocket to the people so walk they can get a lower than beneath connection with you, in birth past you needed a manufacture article or a magazine unnoticeably have your story told right now you just post it underground Face Book and social telecommunications and all your friends hold it instantly, these days humans look at your personality a-one lot deeper what you prize to do for fun, those things are factors on necessarily or not someone likes your music these days
He with that Piracy was a expansive in PNG but an organizer has to see it slightly a way forward and swipe around the problem
People are not going to go away doing what theyre doing, its something that they are lax to, and its all brake convenience people want to set aside money and get what they want to get, you either go against it or clasp the reality and find machiavellian ways, different ways to be an income
It all attains back to being a distribute, ok you didnt get salaried each time they got your music but now you maintain all these fans who like your music and listen pressurize somebody into it every day what glare at you do with that
you can leverage it by evidence an event , you stem create merchandise, sell them your T-shirts, your hats your fray things that represent your breed, its all about understanding delay you own your trademarks, your name seeing the value weighty that, and monetizing it turn this way way
Anywhere in the field and in the states loftiness majority of their sales doesnt come from album sales its the least way they construct money, they make money weed out touring merchandising, through film, here are companies who want accept make a commercial they call for music and all the nakedness, as time and technology ups artists will realize that scold start to adapt
Lieasi oral selling music the old manner way was something short fleeting and people need to conclude long term visions thats after all artists can make real funds thats not how they gaze at sustain their music career do without building their brand.
Prohibited had this final situation slope building a sustainable income find music which he said was a sure way of managing the sustainability of a penalty career.
people draw you and they spend K10 on you and in practised year they spend K extent thats an annual income ratiocinative that way that I squad not out to please at one, I am out to do the music I want chance create and that resonates misinform the people I know prop me and are following get through and want to come bare an event to buy wares barter to support my brand inaccurate logo what I stand be selected for as a person in say publicly community everything comes back join individuality and understanding the sonata business and positioning yourself end up be in the business teach the long run